You are here: Home - News -

Abbey to rethink intermediary services

by: By Edward Murray
  • 06/10/2003
  • 0
Following Abbey National's rebranding as Abbey, it is set to revise its offering to intermediaries a...

Following Abbey National’s rebranding as Abbey, it is set to revise its offering to intermediaries as it aims to simplify its banking proposition to the end customer.

Christine McAllister, spokeswoman at Abbey, said: “We will be talking to them to find out how we can make things simpler while meeting their and their customers’ needs.”

McAllister said the rebranding of subsidiaries such as Scottish Mutual and Scottish Provident would make it easier for intermediaries because the Abbey name was better known, and did not need explaining.

However, she said Abbey would be careful to give intermediaries plenty of warning as to when the brands would be aligned to ensure clients were not sold Scottish Provident policies and then received Abbey branded documents, without first having the changes explained.

David Hollingworth, mortgage expert at London and Country, felt Abbey’s move to simplify its retail banking operations was a good one if it becomes easier for clients to understand, although he felt there was little in it for intermediaries.

Ian Jordan, head of mortgages at Hargreaves Lansdown, said he was waiting to be contacted by Abbey over the intermediary changes to be made, but felt the rebranding exercise would act as a break from its recent problems. However, he said there would have to be a cultural change enacted at Abbey as well if the move was to make any significant impact.

Luqman Arnold, chief executive of Abbey, said he hoped the changes would turn around the company’s fortunes and added: “We have 18 million customers and we want to do things to make them want to stay with us, do more business with us, and recommend us to their family and friends. This will drive business growth, which we expect to result in stronger financial performance.”

Tags

There are 0 Comment(s)

You may also be interested in

Business Skills

In this section, we offer short ‘how to’ guides on harder to crack areas of business. From social media, to regulation or niche product areas, we cover it all.

Profiles

Our journalists interview key industry entrepreneurs, strategists and commentators for day-to-day market insight and a strategic view of where the industry is heading. We offer lessons for success and explore the opportunities for your business

Success in Practice

Here, we share case studies fleshing out best practice to help you decide what could work for your business. Take a look at how others approached complex tasks like launching a new mortgage lender, advising on a new product area or deciding to specialise in another. Learn from others mistakes and triumphs.

Marketwatch

Each week, we ask top mortgage and property commentators with a unique perspective to examine a key news headline, market move or regulatory or political issue.

Poll

Vote in our weekly poll here. It’s your chance to tell us what you think and be heard on the top news stories of the week. Review our archive to find out what your industry really thinks and all our coverage of the results.

Top Comments

Be part of the conversation on Mortgage Solutions. We want to hear from you. We have a tool called Disqus to tell us which stories get the most comments each week. Every Friday, the team picks the most thoughtful or opinionated contributions from our readers to enjoy again. Don’t forget to share your favourite stories from the site on social media to keep the conversation going.
Read previous post:
Broker

The Mortgage Advice Bureau The Mortgage Advice Bureau has appointed two new management personnel to...

Close