Called ‘Google Advisor‘, the service went live yesterday and lets consumers either contact or request a call back from mortgage lenders.
In a post on its official blog yesterday, the company said: “We began testing a mortgage comparison tool in 2009 and have added other financial products such as credit cards, CDs, checking, and savings accounts.
“Today, we’re rolling these tools into one place: Google Advisor, a site designed to help you quickly find relevant financial products from many providers and compare them side-by-side.”
Google will be paid every time a user contacts one of the mortgage lenders, although it is not currently being paid for any of the other services.
Like previous Google offerings, Advisor has initially only been made available in the US and it is not yet know if will be extended to the UK.
Last year, Google paid £37.7m to acquire price comparison website BeatThatQuote in the UK.
