Avelo said the acquisition is part of its strategy to extend the reach of products and services delivered to advisers.
It added that it will continue to bring together solutions to simplify and generate more value for people selling all financial services products. These solutions include consumer websites, point of sale, research, sourcing, quotes and trading and drive reduced costs and increased productivity across the marketplace.
The existing TrigoldCrystal management team will join the management team at Avelo.
Chris Noblet, managing director at Avelo said: “We are delighted to welcome TrigoldCrystal to become part of Avelo and believe that this is a big step towards our vision of Avelo delivering the complete range of products and services to the adviser and broker desktop – something that only Avelo has the capability to do.
“TrigoldCrystal is already a strong business and we believe that combined with our established market position, our joint customer groups will benefit from a step change in the use of e-commerce in the mortgage intermediary market.”
Jon Whitmore, CEO at TrigoldCrystal added: “We believe the strategic fit between TrigoldCrystal and Avelo is the right opportunity to take at this time for the benefit of our customers and our staff, and will allow our solutions to be deployed across a broader market place.
“The need for lenders, distributors and intermediaries to add value for their customers has never been greater and real support in this will now be found from one source at Avelo”.
