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Select & Protect hits back over Uinsure quality slur

by: Samantha Partington
  • 29/05/2014
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Select & Protect hits back over Uinsure quality slur
General insurance provider Select & Protect has hit back over comments from rival firm Uinsure which questioned the quality of its products after it went head-to-head over commission payments.

Uinsure is offering 25% commission to brokers to match Select & Protect’s broker remuneration deal.

But Jason Berry, head of key accounts, said its promotion had the edge ‘because unlike its competitor Uinsure could also guarantee a quality product with excellent benefits’.

Responding to the slur Bruce Reid, distribution director at Select & Protect, said: “They say that imitation is the sincerest form of flattery.

“It’s not the first time one of our initiatives has been copied and I doubt it will be the last.”

On the issue of quality Reid said insurers’ desire to demonstrate their products’ merits by using the Defaqto star rating, a financial product rating system, was a positive step in helping consumers make an informed choice.

But he added: “The insurance market is evolving and moving away from one-size-fits-all products and more towards products that provide consumers with greater choice and flexibility and enables them to cover and pay for what they need.

“This is a move that we firmly believe embraces the principles of treating our customers fairly.

The Select & Protect 25% commission offer ends on 7 June while Uinsure has offered the enhanced payment through its Refer & Earn proposition until the end of June.

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