The Poole-based company offers non-advised, tailored life insurance products and said its decision to relocate to Tenet will enable them to focus on improving its commercial terms and benefits for clients.
Protect Line director, Jo Brewer, which turns over £6m a year, said: “Tenet Lime completely understands the non-advised sector. They combine a competitive, commercial approach with complete compliance peace of mind.
“That will provide us with the perfect environment in which to grow and recruit more arrangers.”
Protect Line was founded in 2010 and has more than 75 staff and is aiming to boost turnover to £10m.
Predominantly life-insurance experts, they also offer a broad range of complementary cover, including mortgage protection, critical illness and over-50s plans.
Describing the new relationship as a “perfect fit”, TenetLime managing director, Gemma Harle, welcomed the firm’s decision to switch networks.
“We share an identical ethos,” she commented “and their bespoke range of products will be greatly appreciated by customers seeking to make an informed insurance choice.”