The move was driven by growth in the specialist lending sector, and forms a part of Vida’s 2018 distribution strategy.
Sally Wright, previously key account manager for the London and South region, has been promoted to corporate sales manager, joining Karen Rodrigues to manage Vida’s key network, club and packager relationships on a national basis.
Jan Gallagher, currently key account manager for the North-West region, has been promoted to regional sales manager North.
While Stewart Green, a key account manager for the London and East region, has been promoted to regional sales manager South.
Both Green and Gallagher will retain responsibility for established accounts within their new roles.
The lender is now on a recruitment drive for its key account management team.
Louisa Sedgwick (pictured), director of sales – mortgages at Vida Homeloans, commented: “It’s great to be able to promote people form within the business and reward the hard work that they and their sales colleagues put in to help make 2017 such a successful first year for Vida.”
“However, there will be no resting on our laurels,” she continued, “2017 was a brilliant year for Vida but there are still lots of relationships to build if we are to hit our ambitious targets for 2018.”