Cooper (pictured) has responsibility for sales through brokers and alternative channels, as well as into the direct team.
He has more than 30 years’ experience of working in financial services, most recently at the Cooperative Bank, where he was responsible for their branch network as well as their SME, commercial banking and mortgage businesses.
Cooper has also worked at Natwest and was responsible for phone and field-based advisers.
Damian Thompson, director of mortgages, at Aldermore said: “It is great to welcome Jon as the new head of omnichannel.
“His experience of producing outstanding financial results and customer engagement complements the bank’s approach of nurturing a culture that puts intermediaries and customers at the heart of everything we do.
“Our vision is to continually expand our product propositions to reach an ever greater number of customers with straightforward financial solutions for every stage of their life, and Jon will play an integral role in this journey.”
Cooper added: “I’m delighted to be joining Aldermore at what is an exciting time for the Bank. I cannot wait to play my part in the next chapter supporting more intermediaries and customers and growing our mortgage business.”
Pepper Money recruits new sales director
Pepper Money has appointed Paul Adams as sales director.
He will be responsible for leading the lender’s strategy to help more brokers find a home for their cases.
Adams joins from Santander for Intermediaries, where he worked for nearly 10 years, becoming the lender’s head of intermediary distribution.
He also worked at GMAC-RFC, where he was head of product and strategic insights.
Adams will begin his role at Pepper in January.
Bob Golden, chief commercial officer at Pepper Money, said: “Paul has the perfect mix of experience for Pepper Money.
“We provide transparent criteria and hands-on underwriting for clients whose circumstances don’t quite fit the high street and his combination of expertise from his previous roles at mainstream and specialist lenders will help us to help more brokers find a home for their interesting cases.”
Adams added: “Changing demographics, shifting work patterns, and a growing mountain of unsecured debt are leading to more customers whose circumstances don’t meet the automated approach of the high street and the specialist sector is one of the most exciting growth areas in the UK mortgage market.”