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LiveMore appoints James Green as key account manager for Midlands

LiveMore appoints James Green as key account manager for Midlands
Samantha Partington
Written By:
Posted:
June 17, 2025
Updated:
June 17, 2025

LiveMore has appointed James Green to the role of key account manager for the Midlands as the business continues to expand across the UK.

Green (pictured) started his career in banking almost two decades ago before specialising in mortgage lending and intermediary relationships.

He has worked with a number of building society lenders, gaining a strong understanding of how different parts of a business work together to drive better customer and broker outcomes.

Green said: “Throughout my career, it’s always been essential to work with propositions that truly meet customer needs.

“It’s exciting to join a team where innovation is valued and where everyone is united by a shared purpose – to say yes to more people. I’m looking forward to being the voice of the intermediary, bringing feedback into the business and doing the little things right – returning calls, replying to emails and offering dependable support.”

Paul Lewis, sales director of mortgages at LiveMore, said: “James brings a wealth of experience, a collaborative mindset and a strong values-led approach that aligns perfectly with our mission. His appointment strengthens our support in the Midlands, helping us work even more closely with brokers across the region to unlock the opportunities in later life lending.”

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Last month, LiveMore released a part and part mortgage for borrowers over 50 to improve affordability and flexibility.