The artificial intelligence (AI)-powered financial management platform has over 100,000 users, and the tie-up will connect them to Freelancer Financials, which has over two decades of experience securing mortgages for company directors, sole traders and independent professionals.
ANNA Money’s users will be able to connect with the Freelancer Financials broker team, while the firm’s existing clients will gain access to the business account and tax app.
By gaining access to company profits and the trading history of company directors and sole traders who use ANNA Money, Freelancer Financials said it would be able to present potential borrowers to lenders accurately and improve their chances of getting a mortgage.
ANNA Money organises bookkeeping, tax calculations and expenses for its users, meaning the documentation that lenders usually need is already managed.
Further, users of ANNA Money will gain an exclusive discount on Freelancer Financials’ broker fee for the completion of a mortgage application.
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John Yerou, managing director of Freelancer Financials, said self-employed people were occasionally “unfairly disadvantaged” when seeking a mortgage.
He added: “Too many self-employed people are told they can’t afford the home their hard work deserves, when their business accounts tell a completely different story. I am delighted to partner with a respected fintech business like ANNA to change this narrative, as our expert broking team is perfectly placed to give specialist advice to company directors and sole traders.
“I’m also looking forward to developing specific tools for ANNA app users, so they have online access to the best deals to start their mortgage journey.”
Chris Thurgood, partnership manager at ANNA Money, said: “Our customers are savvy business owners who deserve mortgage and protection services from a provider that understands the reality of their incomes and, ultimately, their true worth.
“Freelancer Financials knows that one size does not fit all. They will provide a bespoke service to our account holders, not the tick-box treatment they would get from a call centre.”
