The new loan, income and mortgage payment protection products are designed to offer greater benefits to customers. Eric Galbraith, chief executive officer of BIBA, commented: “We can all see that the distribution landscape for PPI is changing as many existing providers continue to be challenged by the regulator and media to improve their sales processes, cover and cost. This recent attention has shaken consumer confidence in buying PPI from non broker channels and the time is right for brokers to seize their market share. We’re providing our members with the right tools to do this.” A direct mail and email campaign is planner for later this month to publicise the new products.