The lender said this would give borrowers more financial flexibility, and where cashback is already available with a mortgage, the payment will be increased by £250.
Vida has also launched a ‘Break the Habit’ campaign alongside the cashback offer, encouraging brokers to rethink typical lender habits and consider the solutions available with Vida.
Vida said the campaign was built on the insight that brokers had preferences for certain lenders, often based on years of experience, familiarity and proven outcomes.
The lender said innovation across products and service should prompt brokers to review the providers they choose and the options available to specialist borrowers.
Vicky Birkby, managing director of strategy and partnerships at Vida, said: “We know that broker relationships and lender preferences aren’t built overnight. They’re developed over years of successfully placing cases and helping customers achieve their property ambitions.
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“The ‘Break the Habit’ campaign reflects just how much our proposition has evolved across both the criteria we offer customers and the strength of our service.”
She added: “The specialist market continues to evolve, and we’re committed to giving brokers more reasons than ever to consider Vida for their next case. By introducing an additional £250 cashback across our range, we’re giving customers even more value, whether they’re choosing a product that already includes cashback or one that previously didn’t.”
