Antony Jenkins (pictured) said he wanted total commitment from employees over a new set of standards he hopes will rebuild the bank’s reputation after a number of scandals.
Under the new code, bonuses and performance will be assessed against a new “purpose and values” blueprint, Jenkins (pictured) said.
“I have no doubt that the overwhelming majority of you … will enthusiastically support this move,” he said in a memo on Thursday.
“But there might be some who don’t feel they can fully buy into an approach which so squarely links performance to the upholding of our values.
“My message to those people is simple: Barclays is not the place for you. The rules have changed. You won’t feel comfortable at Barclays and, to be frank, we won’t feel comfortable with you as colleagues.”
Barclays’ reputation has been harmed by scandals including attempts to rig Libor interest rates, for which it was fined £290m by the Financial Services Authority last year.