Santander UK has appointed Tracie Pearce as its chief customer officer for homes in the UK, with similar responsibility across European markets.
Pearce will lead the strategic development, digital transformation and innovation of the UK mortgage business and as European regional business owner will help drive an ‘improved customer experience’, according to the lender.
Pearce joins from HSBC UK where she was director of retail banking with responsibility for its mortgage business and personal banking products. Her CV includes product roles at several building societies, including Nationwide leading mortgages and subsequently savings, Portman Building Society and The Mortgage Works and Sun Bank.
She joins the executive committee of Santander UK and the retail executive team for Europe.
Nathan Bostock, Santander UK CEO, said: “Tracie has exceptional knowledge of the UK mortgage market, twinned with proven leadership capability and an excellent record of delivery. Her experience, drive and customer centric approach will be a huge asset to the bank as we look to transform our mortgage business in the UK and across the European region.”
Pearce said: “I am delighted to be joining Santander in this new role, which for the first time brings together all parts of the home journey. I am looking forward to working with teams in the UK and Europe to develop and expand the range of solutions to meet the needs of our customer base.”
Victoria Hartley is contributing editor at Mortgage Solutions, Specialist Lending Solutions, Your Money and Your Mortgage at London-based publishing company AE3 Media.
She has an MA in Radio from Goldsmiths after gaining a 2:1 in a Comparative American Studies BA at Warwick University. She also holds a TEFL qualification and taught overseas in Mexico and Japan from 1994 to 1997.
Her role includes editorial oversight of the news, analysis and features, event content management and strategic and editorial consultancy for the AE3 Media group. She is an experienced video, broadcast and live-event host and regularly chairs web and podcast debates and interviews.
Multiple award nominations have resulted in two wins: Santander Media Awards, trade journalist of the year and Headlinemoney Awards, mortgage journalist of the year (B2B). Here is one of the award-winning pieces: https://www.mortgagesolutions.co.uk/news/2011/07/21/exclusive-tale-bailey-fraud-witness/
Previous roles include editorships of Mortgage Solutions, consumer title What Mortgage and trade title Credit Today as well as a stint freelancing for a variety of outlets including The Guardian and Which? Money.
