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Advise Wise and LV= complete API integration

Advise Wise and LV= complete API integration
Samantha Partington
Written By:
Posted:
January 21, 2025
Updated:
January 21, 2025

Sourcing platform Advise Wise has completed its API integration with LV=, which will allow financial adviser members to produce instant KFIs and submit direct online applications for lifetime mortgage deals.  

To use the enhancements, members must connect their Advise Wise account to the LV= Equity Release portal from the platform.

Aaron Conlon, managing director at Advise Wise, said: “We are excited to deliver this enhanced functionality to our members.

“This integration with LV= is a significant step towards improving the speed and ease with which our users can access and apply for LV= products. We are always looking for ways to simplify the process and provide added value to financial advisers and their clients.”

Patrick Oldham, equity release proposition director at LV=, said: “This collaboration underscores our commitment to simplifying the process for advisers and their clients, enhancing both efficiency and user experience.”

The sourcing platform’s API enhancement follows its integration with later life solicitor Forever Legal, which allows members to instruct the law firm directly from a client case.

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