We spoke to some of our first winners to reflect on their career, achievements and industry changes since then.
Here we speak to Kevin Purvey, director of mortgage distribution at Coventry Building Society and recipient of the 2006 Head of Sales Award.
What do you remember the 2006 British Mortgage Awards? What stands out most when you think back to the night?
Wow, that feels like a lifetime ago now, but the memories are still incredibly clear. There was an air of excitement and anticipation in the room. Being part of that very first ceremony at the iconic Royal Albert Hall was truly special. I also remember the weather played its part… London was hotter than the Costa del Sol, which only added to the buzz and energy of the night.
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What did it mean to win at the inaugural British Mortgage Awards?
I remember there being some really strong competition, so I was absolutely delighted to be recognised by the judging panel. It was also a humbling experience. While the BMAs highlight individual achievement, the reality is that it’s always a team effort – my colleagues at Bank of Ireland Mortgages were a big part of that journey, and it made it all the more special to celebrate with them on the night.
In your view, what has been the single biggest change in the mortgage industry over the past 20 years?
It’s hard to narrow it down to just one, but there are two that really stand out for me. The first is the impact of the global financial crisis and, in particular, the introduction of the Mortgage Market Review (MMR) in 2014. It brought in much stricter lending parameters, but also reinforced the importance of high-quality mortgage advice.
The second is the progress the industry has made on diversity and inclusion (D&I). It’s no secret that the demographic looked very different 20 years ago. Since then, organisations like UK Finance, Intermediary Mortgage Lenders Association (IMLA) and Association of Mortgage Intermediaries (AMI) have worked incredibly hard to drive the D&I agenda, and we’re now seeing a real, tangible difference across the sector.
How has the role of the mortgage adviser evolved since 2006?
The role has definitely become more complex – there’s more criteria, and a higher regulatory bar, especially since the financial crisis. Advisers have also helped clients through some pretty turbulent times, from Covid to the mini Budget to the cost-of-living crisis, and what’s always stood out to me is how well they’ve adapted and kept showing up for their clients.
Technology has made a big difference and helped streamline things, but it’s also raised expectations – there’s much more of an ‘always-on’ feel now. For me, what’s really evolved is how that support is delivered day to day. Clients still rely on trusted advice, but there’s now an even greater emphasis on being responsive, consistent and there when it really matters – and that’s something advisers take real pride in.
If you could give one message to this year’s winners, what would it be?
You’re clearly doing something right, so take a moment to enjoy that. But don’t stand still – keep challenging yourself and keep learning, because that’s what keeps you at your best.
