Amaira (pictured) joined the mutual in 2014 soon after its launch as head of intermediary sales and left in 2018 to join Tipton and Coseley Building Society as sales and marketing director.
Then in 2021, Amaira announced his retirement after 45 years in the mortgage industry.
Upon his return to Family Building Society, he said: “I am truly excited to be coming ‘back home’ and joining the society as it continues its mission helping under-served borrowers with innovative products and real, human touch underwriting. This is particularly relevant for those ‘difficult to place’ cases, where the applicant’s story differs from the ‘norm’ and where intermediaries often struggle to find a lender willing to listen or able to lend.
“I have great memories of my previous time at the society and have watched its significant growth from afar. I especially look forward to renewing my relationships with my many industry friends and colleagues.”
The mutual also promoted Daren Deacon as head of intermediary sales, he was previously business development manager. Paul Roberts, formerly senior account manager, has been promoted to senior account director.
Keith Barber, director of business development at the mutual, said: “I congratulate Darren and Paul on their promotions, recognising the significant contribution they make to the intermediary team and the service that we provide to brokers. 2022 and beyond promises to be a period of challenging and significant growth for the society.
“Welcoming a well-known industry stalwart such as Cammy back in the ‘family’ to work alongside Paul and Darren underlines our commitment to delivering the products and criteria that intermediaries want from us.”
