Helen Searle previously worked for All Types of Mortgages as a senior commercial mortgage manager. She will take up her new role at the development finance lender in early January.
She will be responsible for raising awareness of the lender’s product range, which it updated in September.
Regentsmead cut rates by 0.25% and introduced a 15-month product to complement its existing nine and 12-month loan terms. The lender offers finance for new-build, conversion and refurbishment projects.
Searle said: “‘It’s very exciting to be part of an organisation with such a rich history and long-standing presence as a market leader in the development sector. Ashley and Sam [chief operating officer] have very ambitious plans for the future and have put together an immensely skilled and knowledgeable team. Having spent time working with them from a broker facing position I’ve had first-hand experience of how good their service is. I look forward to expanding both existing and new business relationships.”
Head of lending and chief marketing officer Ashley Ilsen said: “We are currently operating in a very competitive market so it’s vital we are spreading the word about our market leading offering and expertise. I have no doubt Helen will be a great addition to the team.”