Snowdon (pictured) will be helping to steer company strategy in the bridging market, leading Roma Finance through product innovation, technical advancement and service delivery.
His last role was as managing director at Pepper Money and he has also held a number of senior and board roles at start-ups and established lenders.
Roma Finance said that throughout his career, Snowdon had taken a particular interest in developing, launching and leading lending businesses as well as developing market propositions relevant to the needs of both brokers and borrowers.
Scott Marshall, managing director at Roma Finance, said that Snowdon’s lifetime of experience in the lending industry would help the company formulate strategies for continuing success in the bridging sector.
He said: “We have ambitious targets for growth and to further innovate using technology and service processes to take the business forward, and Colin will be instrumental in making these plans happen.”
Snowdon added: “Scott and the team have built a great business with significant growth prospects and I’m really looking forward to helping them unlock this potential.”