Sirius Property Finance has launched an asset finance offering , Sirius Asset Finance, to sit alongside its existing property debt advice service for SME and high net worth (HNW) clients.
The firm has undergone a soft launch and worked with several lenders to offer funding solutions for clients.
The company offers options across the hard asset, soft asset and structured asset sectors, and mainly operates in the Tier 1 and Tier 2 space.
Paul Debney (pictured), from Sirius Asset Finance, said: “As a market leading real estate finance brokerage, we are constantly challenging industry standards, with customer experience at the forefront of our ethos.
“Asset finance is a direct parallel for the business and will be a key part of our strategy moving forward, especially given our high concentration of SME and HNW clients. We have already had high levels of demand from our client base, and we see the market as a major growth sector, as well as an essential business offering for Sirius and Brightstar moving forward.”
James Cassidy, from Sirius Asset Finance, added: “Our structured asset finance product offering is particularly pertinent in the current economic environment as it provides clients with the ability to reduce their monthly debt liability and deliver an essential cashflow injection.
“We are looking to grow organically and recruit in due course. Our infrastructure is in place and pipeline is strong following our soft internal launch, on which we are already completing on live business. We expect many more real estate finance brokerages to follow our lead and expand their offerings to include asset finance.”
Anna is currently the deputy editor for Mortgage Solutions and editor for Specialist Lending Solutions. She has worked as a journalist since 2019, having secured her Gold Standard NCTJ diploma from News Associates in a fast-track six-month course.
She started her career as a report at specialist publication The Insurance Insider covering a wide range of areas before joining Mortgage Solutions and Specialist Lending Solutions in 2021.
In her role, she helps put together and structure the news agenda for the day and writes up press releases, reports, interviews, analyses and exclusives across both titles. She also commissions blogs for Specialist Lending Solutions and hosts online masterclasses and in-person events across the business.
She has been shortlisted for three journalism awards, which include BIBA Journalist and Media Awards Scoop of Year Award in 2020, Headline Money Mortgage Journalist of the Year Award (B2B) in 2022 and 2023.
Prior to being a journalist, Anna worked in ecommerce across Snow + Rock, Cycle Surgery and Runners Need websites, and before that worked at specialist financial PR firm Rostrum.
In her spare time, Anna enjoys reading, seeing live music, and cooking for friends and family. When she gets a chance, she also enjoys hiking, skiing and indoor rock climbing.