Tag Result: marketing
PR is part of the marketing mix, so why aren’t marketers leading the way? – Hunt
Ask anyone in the mortgage industry, whether they are a broker, packager, tech firm, servi...
Five firms fined £400,000 for making ‘predatory’ phone calls to the elderly
The marketing phone calls selling insurance targeted people aged over 60 who owned their h...
AE3 Media agrees sponsorship of Mortgage Marketing Forum
AE3 Media has joined the Mortgage Marketing Forum as a corporate sponsor, giving the publi...
New markets, better balance and YouTube channels: brokers’ New Year’s resolutions
Hiring new staff, launching into new markets, and even developing a YouTube channel are am...
Harte joins Dashly’s sales division to build network partnerships
Ex-Mortgage Brain sales development manager Peter Harte has joined mortgage evaluation swi...
How to create brand strength and a memorable experience – McDonald
A question I am regularly asked across forums and discussions is how to create brand stren...
Creativity is key to building a lucrative back book – Stinton
In today’s mortgage market, the retention challenge is a complex topic. It’s therefore...
How brokers can stand out from the competition ‒ analysis
Brokers must be clear about what differentiates them from their competition and remain aut...
Effective marketing does not have to be expensive – McDonald
Mention the word strategy, and for some reason people instantly think ‘big thinking and ...
Pure Retirement expands broker and consumer-targeted marketing toolkit
Pure Retirement has introduced new additions to its broker-targeted marketing toolkit as p...