The non-provider specific pack was produced by iprotect insurance with the aim of informing the public while also instilling confidence for people to seriously consider buying these products.
The provider said it was “acutely aware that many people have been scared off by the PPI miss-selling scandal that has engulfed the traditional high street institutions.
“We see public education as the first step to rebuilding public trust in these protection products and in the providers,” it added.
Dennis Haggerty, marketing manager for iprotectinsurance.co.uk, told Mortgage Solutions sister title COVER the pack was one contribution to help fill the void left by the banks and other industry bodies to communicate the benefits and availability of these products.
“It is imperative that the industry commences the long fight back to restoring public confidence in simple protection products – particularly short-term IP and MPPI,” he said.
“This is a challenge for the whole industry to embrace. We are now heavily regulated and offer strictly compliant products.
“We must communicate to consumers how they can now benefit from this regulation and buy with confidence.
“It is essential for protection providers to the get this message out and cut through the noise created by the PPI miss-selling furore,” he added.
The booklet can be downloaded from the iprotect website.
