Loans will also be available through the dedicated intermediary arm, Fluent for Advisers.
Earlier this month the lender revealed it was entering the second charge buy-to-let market, following on from its entry into the development finance sector late last year.
And the lender has seen a notable trend of regional cities witnessing strong growth as property developers move away from London and the South East.
Fluent Money Group chief operating officer Tim Wheeldon (pictured) said he was pleased to agree the deal.
“West One has already proved to be a major force in the short-term lending market and its launch in the secured loan sector last year was warmly welcomed by the industry,” he said.
“We are looking forward to working with Marie and her team.”
West One Loans sales director Marie Grundy added: “Second charge mortgages are playing an increasingly important part in the specialist lending market, and we’re extremely proud to partner with Fluent Money Group, a major force in the second charge mortgage market.”