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Lendco makes Smith head of sales

Lendco makes Smith head of sales
Anna Sagar
Written By:
Posted:
September 8, 2025
Updated:
September 8, 2025

Specialist lender Lendco has appointed Steve Smith as its head of sales, bringing around 25 years of experience.

Prior to joining Lendco, Smith was head of intermediaries at CrowdProperty for around two years. Before that, he was head of sales for Mint Property Finance.

He also worked at Roma Finance for around four years, initially as national sales manager and then as sales director.

Smith was business development manager (BDM) for the South West at Glenhawk and has also worked at Shawbrook, Blue Sky Finance and HBOS.

Alex King, executive director at Lendco, added: “Steve is vastly experienced, and his knowledge and expertise will make him a valuable asset as we continue to scale our operations to service more brokers and borrowers.”

Smith commented: “This really felt like the right move for me. Lendco is… on a phenomenal growth trajectory, so to join at this stage is special. I’m hoping to make an immediate impact, and very excited to see what the future holds.”

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