Tag Result: Richard McDonald
How advisers can use Linkedin for effective marketing – LBG
Last year, I did a few articles on LinkedIn which had always seemed to me to be a business...
Build your mortgage brand and network with LinkedIn – McDonald
This time last year, I did a piece on the power of social media, and through 2021 spent a ...
Brokers who stay connected to customers will embed a lifetime of value – McDonald
Brokers have always faced a challenge in managing to speak to existing customers regularly...
How to create brand strength and a memorable experience – McDonald
A question I am regularly asked across forums and discussions is how to create brand stren...
Creating your firm’s brand with editorial-led marketing – McDonald
Marketing really is starting to evolve from the once traditional product-led approach to a...
Effective marketing does not have to be expensive – McDonald
Mention the word strategy, and for some reason people instantly think ‘big thinking and ...