He has 19 years of experience in banking and will help the firm to strengthen its presence in the region.
Hiddins began his career as a cashier in NatWest, before progressing to branch management and senior leadership roles.
He later specialised in business and commercial relationship banking.
Hiddins was most recently a senior relationship manager in NatWest’s commercial mid-market channel, where he led technology, media and telecommunications (TMT) across Wales.
At Watts Commercial Finance, he will use his experience to support businesses in Wales to access funding advice and a range of lenders.
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Hiddins (pictured) said: “I’m really excited to join the Watts Commercial Finance team and can’t wait to work closely with Welsh businesses, helping them navigate their financial journey with confidence.”
Phil Gray, managing director at Watts Commercial Finance, added: “Chris’ extensive experience in commercial banking, particularly within the TMT sector, makes him a fantastic addition to our South Wales team. His expertise perfectly complements our mission to deliver expert guidance and an exceptional client experience.”
Darren Byrne, regional director overseeing the South Wales team, added: “We’re thrilled to have Chris on board. His knowledge of the local market and dedication to client success will strengthen our team’s ability to support businesses across the region as they grow and thrive.”
