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Lender brands ‘only matter when they have a poor reputation’ ‒ analysis

Borrowers are increasingly unconcerned with lender branding, brokers have reported, with f...

  • Feb 22, 2023
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Being human and accessible on social media works but brand reputation must be preserved – Marketwatch

The use of social media as a marketing tool is now the norm and more recently, the personi...

  • May 05, 2021
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How to create brand strength and a memorable experience – McDonald

A question I am regularly asked across forums and discussions is how to create brand stren...

  • Apr 15, 2021
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Broker Trufe strikes branding deal with Leeds United

Advisory firm Trufe has teamed up with Leeds United as part of Leeds United Business Club ...

  • Sep 12, 2019
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Large brokers put more focus on lender brands – research

A lender’s brand is more likely to play an important role for large brokers when determi...

  • May 15, 2019
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Do not cut corners on business branding, brokers urged

Brokers should take their time to ensure they get their branding right in order to stand o...

  • Jul 20, 2018
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HML rebrands to Computershare

Homeloan Management Limited (HML) officially re-brands to Computershare this month, as it ...

  • Nov 14, 2016
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