MPowered Mortgages has brought out a dedicated Whatsapp channel for brokers to provide another avenue of communication with its broker support teams.
The lender said that channel will offer a “forum in which MPowered’s broker support teams can update products in a timely manner, direct to brokers”.
Brokers can apply to be part of the channel by contracting their broker support team.
The firm recently launched an AI-backed marketing tool to create content for brokers looking to attract new business and engage existing customers and brought out CriteriaGPT which uses ChatGPT to answer complex criteria enquiries.
Matt Surridge (pictured), sales director of mortgages at MPowered Mortgages, said: “At MPowered Mortgages, we are constantly looking at ways we can improve the broker journey.
“Expanding our communication channels and going to where brokers are, is an important step that supports brokers with their day-to-day. Ultimately, we want to help brokers do the best job possible for their customers.”
Anna is currently the deputy editor for Mortgage Solutions and editor for Specialist Lending Solutions. She has worked as a journalist since 2019, having secured her Gold Standard NCTJ diploma from News Associates in a fast-track six-month course.
She started her career as a report at specialist publication The Insurance Insider covering a wide range of areas before joining Mortgage Solutions and Specialist Lending Solutions in 2021.
In her role, she helps put together and structure the news agenda for the day and writes up press releases, reports, interviews, analyses and exclusives across both titles. She also commissions blogs for Specialist Lending Solutions and hosts online masterclasses and in-person events across the business.
She has been shortlisted for three journalism awards, which include BIBA Journalist and Media Awards Scoop of Year Award in 2020, Headline Money Mortgage Journalist of the Year Award (B2B) in 2022 and 2023.
Prior to being a journalist, Anna worked in ecommerce across Snow + Rock, Cycle Surgery and Runners Need websites, and before that worked at specialist financial PR firm Rostrum.
In her spare time, Anna enjoys reading, seeing live music, and cooking for friends and family. When she gets a chance, she also enjoys hiking, skiing and indoor rock climbing.
