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Booklet promotes advisers’ role to public

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  • 21/10/2002
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Media and consultancy firm, The Impartial Group of Companies, is championing mortgage intermediaries...

Media and consultancy firm, The Impartial Group of Companies, is championing mortgage intermediaries with its information booklet, The Value of Regulated Mortgage Advice.

Aimed at promoting the intermediary channel to the public, the booklets cost 40p each, with a minimum order of 100. They are not branded and Impartial has left a space for firms to include their own details before distribution.

The booklet contains details of the Mortgage Code as well as information on products in the market, the costs involved, associated financial products and the benefits of using an intermediary.

Impartial has printed an initial run of 50,000 booklets. Mike Owen, managing director of The Impartial Group of Companies, said he hoped to sell around 80,000 copies in the first year.

After that, he said Impartial would have to examine any regulatory or market changes that had come into play before issuing additional copies.

He added that there were also plans to publish information on income protection and investment products later on this year.

Owen said the booklet would give intermediaries something tangible and easily digested that they could use to promote their business with.

The booklet would also act as a compliance tool in demonstrating to clients exactly how the intermediated channel works, and making clients aware of their choices.


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