Goodall, who also previously worked as managing director of Legal & General Surveying Services, will navigate the firm through the pandemic and help it continue to provide remote and physical valuations.
Jane Cross, former managing director of E.surv, will start a new position where she will handle the group strategy for the firm’s parent company LSL Property Services.
David Stewart, LSL Group CEO, said: “Jane has done a great job taking E.surv forward over the past year, including successfully leading the business during the unprecedented challenges brought about by the Covid-19 outbreak. I’m looking forward to continuing to work closely with her as we take forward the wider group strategy.
“At the same time, I’m delighted that we have been able to secure Steve Goodall as her replacement. Steve knows E.surv’s business well and has a proven track record in the sector. I’m sure he will prove to be an outstanding leader for the business and an excellent addition to the LSL senior executive team.”
Goodall (pictured) added: “I am delighted to be joining E.surv at this crucial stage in its development and am thrilled to be joining a team whose talents, expertise and experience mean we are well equipped to meet the challenges and seize the opportunities of the valuation and survey markets head-on.”
Jesper With-Fogstrup takes up CEO role at ULS Technology
Jesper With-Fogstrup has been made chief executive at ULS Technology, replacing Goodall.
He has joined from HSBC, where he was global head of digital as a channel for two years, and will oversee ULS Technology’s growth.
With-Fogstrup said: “I’m incredibly excited about this opportunity. The conveyancing experience is not always a positive one for customers, because most only do conveyancing a few times in their life and all too often they don’t really know what the conveyancer is doing or why it matters to them. We can fix that by making the whole process clearer, simpler and more transparent.
“There is a big role for technology to play. Elements of the conveyancing journey are currently being done manually, which could be automated. That could make a big difference in speeding up the journey and ensuring everyone are involved and clear on the progress – from the homebuyers and conveyancers to estate agents, lenders and brokers – enjoying a far more satisfying experience.”