Under the deal, Tenet members will be able to access advice, tools and educational support to help enhance client conversations around later life lending from the equity release referral service at Key Group.
Advisers will be able to refer clients who may be better suited to equity release to The Equity Release Experts, Key Group’s specialist advice arm.
The Equity Release Experts has a network of more than 100 advisers and is headed up by Lyn Perrett and Robert Brennan.
Gary Little, business development director at Key Partnerships said: “As the later life lending market continues to grow, we are seeing a growing number of adviser groups who are keen to offer their clients a wide range of options.
“We already have a long standing relationship with Tenet and this partnership was the next logical step to help build and develop on our relationship further. We look forward to working with the team at Tenet to launch this exciting opportunity.”
Simon Broadley, managing director of TenetLime (pictured), added: “There is a growing recognition of equity release as a valuable product in later life planning and this new referral partnership enables our network of advisers to build on their existing client relationship by offering specialist advice from a trusted equity release service.”
