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Brightstar: 84% of advisers need help with specialist market

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  • 19/02/2015
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Following Brightstar's market rebrand, a survey revealed the vast majority of advisers lacked the knowledge to offer advice on the specialist market without expert guidance.

The firm has launched its service charter today, which promises to respond to all enquries within three hours, access to directors for complainants, no unneccesary paperwork and proactive case management among other points.

Michelle Westley, Brightstar’s head of marketing, said: “Both the prime and specialist lending landscapes have changed dramatically in recent times with many of our lender partners operating on a “price for risk” basis offering tailored solutions to intermediaries clients.

Westley continued: “We operate in a complex corner of the market requiring expert knowledge and the majority of our intermediary audience are primarily concerned with the ever changing prime market. Additionally, they are now becoming good protection sellers which leaves little time to keep up to date with the specialist market.”

Brightstar CEO, Rob Jupp said: “We have identified that many brokers need a greater degree of support. Some of the old certainties in mortgage broking have been swept away in the past few years. Those brokers who have survived the downturn are looking at a landscape that is very different and the new regulatory structure rightly is placing the spotlight firmly on the quality of advice to customers.”

He added, “With so many clients no longer currently eligible for high street mortgages, we have worked hard to redevelop our brand and adapt the way we interact with introducers old and new so there is a clear path to follow for the help they need.”

Brightstar has also launched the first of four exclusives, a five-year near prime product at 5.34%.

The product is available to the self-employed with one years’ accounts, with historic adverse considered.

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