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The Key increases market share by over 40%

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  • 28/04/2011
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The Key increases market share by over 40%
The Key, Mortgage Brain’s point-of-sale, compliance and CRM system, has increased its market share of the UK mortgage intermediary market by over 40% in the past 12 months.

The system has continued to increase its market penetration and has over 6,000 contracted users, with forecasts predicting further growth in the months to come.

Financial organisations including Sesame, Connells, Alexander Hall, Pink Home Loans, and Mortgage Intelligence, as well as individual mortgage brokers, use the Key to support their mortgage sales business.

Mark Lofthouse, chief executive officer of Mortgage Brain, said: “The widespread adoption of the Key has been nothing short of phenomenal. There’s no doubt that the past two years have been extremely challenging and difficult for everyone in the UK mortgage market.

“Despite the market downturn, we have become the only mortgage technology provider that has continued to go from strength to strength and attract new users and increase market share across all business areas.

“The Key’s comprehensive compliance capability, its business management tools and its unrivalled systems’ integration capabilities, which enable brokers to effectively conduct all aspects of the mortgage sale and compliance process, continue to make it the brokers’ choice for a fully integrated business management solution.”

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