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Adviser firms crowdsource tech app

  • 23/07/2013
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Adviser firms crowdsource tech app
IFA firm Informed Choice is partnering with web development firm Codepotato to crowdsource a technology solution for IFA firms.

The project aims to bring a further five IFA firms on board in order to fund the development of Filehaven; an app which will combine a secure online document library with encrypted client messaging and a factfinding tool.

Informed Choice managing director Martin Bamford said: “We identified a secure online document store, messaging and dynamic factfinding system as something that could drive a lot of efficiency savings into the business. It was fortuitous that Gareth and Codepotato had already started developing FileHaven which can be tailored to meet our requirements.

“Bringing together a group of six IFA firms not only allows us to keep the cost of this software development manageable but also means we can all share best practice. Our collective input of creative thinking will result in a very powerful piece of technology.”

Codepotato managing director Gareth Thompson said: “FileHaven is a web app we have been developing informally for the last few months. Working with a small group of advisers to complete its development represents a very new way of creating software for IFAs and I suspect this will become common practice in the future.”

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