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LiveMore makes three hires to sales team

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  • 25/04/2023
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LiveMore makes three hires to sales team
Later life specialist LiveMore has added two business development managers (BDM) and a telephony support manager to its sales team.

Cavina Harrison joins as BDM for Wales and the South West. She previously worked as a senior BDM for the South at Market Financial Solutions (MFS) for nearly a year.

Before that she worked as a regional development manager at Pepper Money for over a year, and prior to that held roles as a mortgage and protection adviser at Mortgage Marketplace and Mortgage Advice Bureau.

Harrison said: “I believe there has definitely been a gap in the mortgage market for borrowers aged 50 to 90 plus and limited options for them to fulfil their requirements – especially as we are a population with an increasing life expectancy.

“I feel passionate about what LiveMore has to offer borrowers and I can’t wait to share this passion with intermediaries in Wales and the South West.”

Simon Parish takes on the role of BDM for London, which includes South East London plus Essex and Kent.

Parish worked at SortRefer for around a year as a BDM for the South East, and before that was a regional sales manager at Paymentshield.

Prior to that he worked at Metro Bank for around five years in various BDM roles and worked at HSBC for around two years as a mortgage and protection manager.

Parish continued: “I am thrilled to be joining LiveMore in the early stages to help it grow into a recognised brand that intermediaries will want to place their cases with.

“I’m fully aware that the later life lending arena is an expanding market and truly believe that with the products LiveMore offers, I will be able to help intermediaries help their clients find a solution to their borrowing needs.”

Daksha Ladwa takes on the role of telephone BDM, and was most recently a business development executive at Market Financial Solutions for under half a year.

Before that she was a business development executive as MillionPlus.Com for several months and previously worked at Vida Homeloans for around six years in various senior roles.

Ladwa noted: “I am excited to join a company with a great proposition and can see a niche for this type of business in this underserved sector.

“I’m looking forward to working with a great team and sharing my knowledge and experience. I am keen to learn more about LiveMore’s proposition, at the same time working with intermediaries and educating them on why they should use us.”

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